DUBAI, U ited A ab Emi ates a d SAN FRANCISCO, July 30, 2026 (GLOBE NEWSWIRE) — FLYR Hospitality, the AI-fi st eve ue ma ageme t a d comme cial i tellige ce platfo m pu pose-built fo the hospitality i dust y, today a ou ced it has bee selected by Global Hotel Allia ce (GHA), the wo ld’s leadi g allia ce of i depe de t hotel b a ds, as a p efe ed Reve ue Ma ageme t System (RMS) a d Busi ess I tellige ce (BI) ve do o behalf of its membe b a ds. The pa t e ship will exte d FLYR Hospitality’s adva ced comme cial i tellige ce capabilities ac oss GHA’s po tfolio of mo e tha 50 b a ds a d 1,000 hotels i 100 cou t ies, empowe i g membe p ope ties to d ive RevPAR g owth, e ha ce fo ecasti g accu acy, a d u lock deepe comme cial pe fo ma ce i sights.
U de the ag eeme t, FLYR Hospitality will be made available to all GHA membe hotel b a ds as a p efe ed tech ology pa t e , with co-ope ative go-to-ma ket suppo t, st eamli ed o boa di g pathways, a d deepe i teg atio s with GHA’s ce t al tech ology platfo m, i cludi g co ectivity with the awa d-wi i g GHA DISCOVERY loyalty p og amme. The pa t e ship ep ese ts a sig ifica t step i GHA’s commitme t to equippi g its i depe de t membe b a ds with best-i -class tech ology without comp omisi g thei i dividual ide tities o ope atio al auto omy.
FLYR Hospitality’s platfo m combi es AI-d ive dema d fo ecasti g, automated p ici g a d i ve to y optimisatio , a d multi-dime sio al busi ess i tellige ce to give eve ue leade s a pe siste t comme cial adva tage. The platfo m’s a chitectu e is desig ed fo the complexity of i depe de t a d soft-b a d hotel ope ato s — p ecisely the p ofile of GHA’s membe ship — e abli g deep customisatio , apid deployme t, a d measu able etu s f om day o e.
“Bei g amed a p efe ed RMS a d BI pa t e fo the Global Hotel Allia ce is a la dma k mome t fo FLYR Hospitality. GHA has built somethi g ge ui ely a e i ou i dust y — a global allia ce of i depe de t b a ds that compete o ide tity, ot just scale. Ou platfo m was built fo exactly this ki d of ope ato : sophisticated, data-d ive , a d u willi g to sac ifice i dividuality fo tech ology. This pa t e ship gives us the oppo tu ity to delive compou di g comme cial adva tage to ove a thousa d p ope ties wo ldwide, a d we could ‘t be mo e e e gised by what we will build togethe .”
The selectio follows a exte sive evaluatio p ocess i which GHA assessed multiple leadi g eve ue ma ageme t a d comme cial i tellige ce platfo ms agai st c ite ia i cludi g AI a d fo ecasti g capability, depth of busi ess i tellige ce epo ti g, i teg atio flexibility, ease of o boa di g fo i depe de t p ope ties, a d alig me t with the disti ct comme cial eeds of i depe de t hotel b a ds. FLYR Hospitality was selected based o its best-i -class AI e gi e, its i tuitive use expe ie ce fo eve ue ma age s, a d its t ack eco d of delive i g measu able esults ac oss dive se hotel typologies.
“Reve ue ma ageme t a d comme cial i tellige ce a e missio -c itical fu ctio s fo ou membe b a ds, a d they dese ve tech ology that matches thei ambitio . FLYR Hospitality stood out th ough this p ocess ot o ly fo the st e gth of thei AI a d a alytics capabilities, but fo thei ge ui e u de sta di g of the i depe de t hotel b a d model. We a e co fide t this pa t e ship will c eate eal, ta gible value fo ou membe s — givi g thei eve ue teams sha pe tools, deepe i sights, a d mo e time to focus o the st ategies that matte most. We a e delighted to welcome FLYR Hospitality as a p efe ed pa t e to the GHA ecosystem.”
GHA membe hotels seeki g to lea mo e about FLYR Hospitality’s RMS a d BI capabilities ca access dedicated esou ces a d o boa di g suppo t th ough GHA’s membe po tal, o by co tacti g FLYR Hospitality di ectly.
Media Team hospitality-p ess@fly .com
A d ea K e | a d ea.k e @gha.com | +971566818025
FLYR Hospitality is a AI-fi st eve ue ma ageme t a d comme cial i tellige ce platfo m pu pose-built fo the hospitality i dust y. Combi i g adva ced dema d fo ecasti g, automated p ici g a d i ve to y optimisatio , a d multi-dime sio al busi ess i tellige ce, FLYR Hospitality gives hotel eve ue leade s a pe siste t comme cial adva tage i a i c easi gly dy amic ma ket. The platfo m is desig ed to se ve the full spect um of hotel ope ato s — f om i depe de t boutique p ope ties to la ge-scale po tfolios — delive i g measu able gai s i RevPAR, fo ecast accu acy, a d comme cial efficie cy. FLYR Hospitality is a t adi g e tity of P ix Ltd a d ope ates as a sta dalo e comme cial i tellige ce b a d withi the FLYR family.
Fo mo e i fo matio , visit www.fly hospitality.com.
Global Hotel Allia ce (GHA) is the wo ld’s la gest allia ce of i depe de t hotel b a ds with ove 50 b a ds a d 1,000 hotels ac oss 100 cou t ies. Its awa d-wi i g loyalty p og amme – GHA DISCOVERY – p ovides 35 millio membe s with ecog itio , D$ ewa ds a d exclusive expe ie ces ac oss its hotels a d pa t e s, both with a d without a stay.
Th ough membe ship i GHA, b a ds expa d thei global each, d ive i c eme tal eve ue a d educe depe de ce o thi d-pa ty cha els, all while mai tai i g ma ageme t i depe de ce a d i dividual positio i g.
Fo mo e i fo matio , visit globalhotelallia ce.com o ghadiscove y.com.
