MONTREAL, QC / ACCESSWIRE / December 3, 2024 / Salesfloor, a leading innovator in customer engagement technology for retailers, is excited to share its Black Friday-Cyber Monday recap, highlighting a strong kickoff to this year’s holiday shopping season. We are thrilled to announce that this year again, Black Friday and Cyber Monday stood out as the peak shopping events of the year for Salesfloor clients with a year-over-year increase in average total transactions and average basket size.
Salesfloor’s Black Friday and Cyber Monday weekend* highlights include:
11% increase in average total transactions per Salesfloor retailer
13,5% increase in average basket size during Black Friday and Cyber Monday compared to the same period in 2023
Retailers continue to expand with Salesfloor, with recent additions like Buckle and Arhaus joining the fold this year. This growth has helped fuel innovation with highly anticipated product updates available in 2025: Maestro AI™. Our new and improved conversational AI technology specifically designed for retailers, will allow them to engage 24/7 with customers, allow their clients to browse suggested items visually and smart tag their website post-conversation based on their clients’ preferences.
Salesfloor will be attending the National Retail Federation’s Big Show 2025, set to take place in New York on January 12-14, 2025. For more information, please contact [email protected] or visit booth #718.
*Salesfloor’s 2024 Black Friday-Cyber Monday data is based on gross merchandise volume (GMV) as tracked by Salesfloor retailers online and in-store, between Nov 29th through Dec 2nd 2024. GMV represents the total dollar value of orders tracked by a retailer and reported in Salesfloor, which does not include taxes, shipping or returned merchandise.
About Salesfloor:
Salesfloor is the recipient of multiple accolades in the retail world, including Best Breakthrough Technology Solution at the VIP Awards. These awards come on the heels of Salesfloor’s recent wave of new customer wins. Salesfloor is the leader in Total Experience Retail Platforms for enterprise retailers. Brands such as Saks Fifth Avenue, Holt Renfrew, Bloomingdale’s, Ben Bridge Jeweler, Chico’s and more choose Salesfloor to drive results such as higher online conversion rates, increased basket sizes and decreased return rates. For more information, visit http://www.salesfloor.net and follow Salesfloor on LinkedIn.
For media inquiries, please contact:
Genevieve Fortin-Lamarre, Salesfloor
[email protected]
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Source: Salesfloor
