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Home Artificial Intelligence

Profound Launches the Profound Index at Zero Click New York, Creating the Definitive Benchmark for AI Search Visibility

June 29, 2026
in Artificial Intelligence, GlobeNewswire, Web3
Reading Time: 7 mins read
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NEW YORK, Ju e 29, 2026 (GLOBE NEWSWIRE) —  P ofou d, the ma keti g platfo m fo the AI e a, today a ou ced the lau ch of the P ofou d I dex at Ze o Click New Yo k, the compa y’s seco d a ual co fe e ce b i gi g togethe leade s shapi g the futu e of AI Sea ch a d AI ma keti g.

Ma kete s a e faci g a ew challe ge. Co sume s i c easi gly discove b a ds, p oducts, a d i fo matio th ough AI platfo ms athe tha t aditio al sea ch. Ra ki gs o Google alo e o lo ge tell the full sto y. B a ds ow eed to u de sta d how they appea i side AI-ge e ated a swe s a d ecomme datio s, whe e buyi g decisio s a d b a d pe ceptio s a e i c easi gly bei g shaped.

The P ofou d I dex was built to a swe that questio . Powe ed by the la gest dataset of eal-use p ompts i the ma ket, the P ofou d I dex a alyzes mo e tha 1.5 billio p ompts ac oss 50+ i dust ies a d majo AI platfo ms, c eati g a i dust y-wide be chma k that shows which b a ds a e wi i g visibility i AI Sea ch a d whe e competito s sta d agai st them.

“Ma keti g teams spe t yea s aski g whe e they a ked o Google. I c easi gly, that is becomi g the w o g questio ,” said James Cadwallade , Co-fou de a d CEO of P ofou d. “People a e aski g ChatGPT, Gemi i, Claude, a d othe AI systems fo ecomme datio s, advice, a d a swe s. The b a ds that matte a e the b a ds AI ecomme ds. The P ofou d I dex gives ma kete s a way to u de sta d whe e they sta d a d what they eed to do to imp ove.”

The lau ch comes as AI-d ive discove y eshapes the i te et. Sea ch behavio is i c easi gly movi g away f om blue li ks towa d co ve satio al systems that sy thesize i fo matio a d make ecomme datio s o behalf of use s.

U like co ve tio al SEO tools o static epo ts, the P ofou d I dex updates daily a d p ovides visibility i to the sig als d ivi g AI visibility ac oss i dust ies.

Ea ly Fi di gs f om the P ofou d I dex

Pe fo ma ce i AI sea ch does ot always mi o t aditio al sea ch a ki gs o b a d awa e ess. Ea ly fi di gs f om the P ofou d I dex suggest that visibility i side AI-ge e ated a swe s is shaped by a diffe e t a d apidly evolvi g set of sig als. Model updates ca sig ifica tly eshape which b a ds appea i AI-ge e ated a swe s, c eati g ew leade s a d u expected moveme t ac oss i dust ies.

Sample fi di gs i clude:

  • ChatGPT 5.5 is ecomme di g competito s mo e ofte , with A th opic, Mist al, Ope Route , a d G oq all gai i g visibility withi ChatGPT-ge e ated a swe s.
  • IKEA is up 19% o ChatGPT while dow 11% ac oss AI platfo ms ove all.
  • T avelocity, O bitz, a d P iceli e a e dow 35% to 56% o ChatGPT followi g the latest model update.
  • Health i su a ce visibility has bee eshuffled. Ambette a d Huma a a e dow mo e tha 50%, while Aet a is o e of the few majo b a ds movi g i the opposite di ectio .

The P ofou d I dex e ables ma kete s to:

  • Be chma k b a d pe fo ma ce agai st competito s withi thei i dust y
  • T ack visibility ac oss majo AI platfo ms
  • U de sta d moveme t a d t e ds ove time
  • Ide tify catego y leade s a d eme gi g b a ds

Tu AI Sea ch i sights i to actio

The P ofou d I dex is available begi i g today. P ofou d custome s ca access full I dex data di ectly th ough the platfo m, while o -custome s ca access a p eview expe ie ce a d u lock deepe competitive a d t e d a alysis th ough egist atio .

About P ofou d

AI is the ew f o t doo to eve y busi ess. People o lo ge just sea ch, they ask AI. P ofou d is a ew-age ma keti g platfo m elied o by thousa ds of leade s globally to u de sta d a d co t ol what AI says about thei b a d, a d empowe thei teams to c eate AI-optimized co te t that i c eases b a d awa e ess. T usted by i dust y tita s like Figma, Ramp, Mo goDB, Chime, a d U.S. Ba k, P ofou d a ms ma kete s with the tools to wi i a futu e whe e AI age ts, ot blue li ks, defi e discove y. Wi the ze o-click i te et with P ofou d.

Lea mo e at www.t yp ofou d.com

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