Dallas, U ited States, July 27, 2026 (GLOBE NEWSWIRE) — G6 Hospitality, pa e t compa y of the Motel 6 a d Studio 6 b a ds, today a ou ced the lau ch of the Motel 6 plugi i ChatGPT, givi g t avele s a ew co ve satio al way to discove Motel 6 p ope ties di ectly withi o e of the wo ld’s most widely used AI platfo ms. Use s ca e able the Motel 6 plugi f om the Plugi sectio i ChatGPT. O ce e abled, simply sta ti g a p ompt with “@Motel 6” automatically i vokes the Motel 6 plugi , allowi g t avele s to discove p ope ties th ough atu al co ve satio .
As AI becomes a i c easi gly i teg al pa t of eve yday life, co ve satio al platfo ms a e eme gi g as a p efe ed sta ti g poi t fo t ip pla i g. Deloitte epo ts that ge e ative AI use fo t avel pla i g has t ipled ove the past two yea s, as mo e t avele s ely o AI to esea ch desti atio s, explo e lodgi g optio s a d build iti e a ies. The Motel 6 plugi i ChatGPT simplifies hotel discove y by allowi g use s to sea ch usi g eve yday la guage, explo e a d compa e p ope ties, a d view p ici g, ame ities, photos a d availability befo e seamlessly p oceedi g to complete thei ese vatio .
“AI has become pa t of eve yday life, helpi g people discove i fo matio , compa e optio s a d make decisio s faste tha eve befo e. T avel is o diffe e t, with mo e people usi g co ve satio al AI to esea ch desti atio s, build iti e a ies a d pla thei t ips.
Maki g the Motel 6 plugi available i ChatGPT is a atu al exte sio of ou digital st ategy, maki g it easie fo t avele s to discove ou p ope ties th ough a familia , easy-to-use expe ie ce. As tech ology co ti ues to shape how people pla t avel, we’ e focused o c eati g simple pathways that help eve y guest efficie tly fi d the stay that’s ight fo them,”said A kit Ta do , Vice Chai ma , G6 Hospitality .
The Motel 6 plugi i ChatGPT ep ese ts a othe step i G6 Hospitality’s co ti ued i vestme t i digital i ovatio , maki g it easie fo guests to discove , evaluate a d book Motel 6 p ope ties th ough the platfo ms they i c easi gly use eve y day.
“La ge la guage models a e fu dame tally cha gi g how people i te act with tech ology, maki g sea ches a d discove ies mo e i tuitive, co textual a d pe so alized. By b i gi g Motel 6 i to that expe ie ce, we’ e e abli g t avele s to move f om t ip i spi atio to hotel discove y i a much mo e atu al way.
The Motel 6 plugi i ChatGPT is powe ed by tech ologies desig ed to bette u de sta d use i te t a d su face eleva t ecomme datio s, helpi g us delive a sma te digital expe ie ce eve befo e a guest begi s thei stay. It’s a othe milesto e i ou jou ey to use tech ology to c eate a mo e co ected guest expe ie ce,”said Shasha k Jai , Global Head of Tech ology & O li e Reve ue, G6 Hospitality.
The Motel 6 plugi is ow available i ChatGPT fo use s ac oss the U ited States a d Ca ada, e abli g t avele s to discove Motel 6 p ope ties th ough atu al co ve satio as pa t of a faste a d mo e i tuitive t avel pla i g expe ie ce.
G6 Hospitality LLC, pa t of the PRISM po tfolio, is the leadi g eco omy lodgi g f a chiso , with ea ly 1,500 eco omy lodgi g locatio s u de the ico ic Motel 6 b a d a d the Studio 6 Exte ded Stay b a d i the U ited States a d Ca ada. G6 Hospitality is committed to maki g hospitality accessible to all th ough espo sible busi ess p actices a d u pa alleled oppo tu ities fo f a chisees to build a legacy th ough ow e ship. Both Motel 6 a d Studio 6 we e ecog ized i the 2024 E t ep e eu F a chise 500 epo t, with Motel 6 a ki g i the top 50 of all f a chises. The Pla o, Texas-based compa y was amed a 2024 Leade i Dive sity by Dallas Busi ess Jou al.
