Travelers will be able to buy insurance with loyalty points earned through airlines, hotels, and other travel suppliers.
DENVER, CO / ACCESS Newswire / January 13, 2026 / Switchfly, the travel loyalty technology platform that drives revenue, has announced a strategic partnership with global travel insurance provider battleface. The collaboration will enable travelers to redeem loyalty points for travel insurance – a first-of-its-kind integration designed to enhance traveler peace of mind while unlocking new redemption options within loyalty programs.
Launched in the US market in Q4 2025, the partnership harnesses battleface’s single API architecture to seamlessly integrate global protection products carriers into Switchfly’s white-label booking platform. Travelers booking through Switchfly-powered programs will be able to opt into travel insurance and fund their coverage using points, cash, or a combination of both.
“We spent nearly nine months searching for a global insurance partner who could meet our technical and redemption requirements,” said Nowell Outlaw, CEO of Switchfly. “What battleface offers is rare – a single API that handles carrier integration across regions, so our partners don’t have to. More importantly, they enable point-based funding for insurance, which has historically been a major blocker. This partnership gives our clients a powerful new way to deliver value and peace of mind to travelers.”
The partnership comes as Switchfly continues its rapid expansion into the employee rewards and recognition space, now serving an estimated 25 million HR Tech and loyalty end users across its partner ecosystem. In 2025, Switchfly facilitated over $2.25 billion in travel bookings, underscoring the platform’s scale, momentum, and growing impact across employee rewards and loyalty programs.
“Switchfly’s platform is built for scale, speed, and personalization, which aligns perfectly with our mission to simplify global travel protection,” said Sasha Gainullin, CEO of battleface. “Together, we’re making it easier for travelers to access coverage, and for loyalty programs to offer it in a way that’s frictionless and financially smart.”
Backed by the world’s largest travel inventory, Switchfly empowers partners to offer aspirational travel rewards that outperform traditional options in both appeal and profitability – through built-in packaging solutions, flexible redemption options, and AI-powered personalization. The addition of travel protection – which travelers can buy using their reward points – further strengthens its value proposition for loyalty programs, airlines, and HR platforms seeking to drive engagement and ancillary revenue.
About Switchfly:
Switchfly is travel loyalty technology that drives revenue for our partners. We help loyalty programs, airlines, and HR tech platforms convert travel experiences into a competitive advantage. The platform supports dynamic packaging, white-label booking engines, and AI-driven recommendations – helping brands deliver memorable travel rewards while boosting engagement, redemption rates, and margins. With over two decades of experience and a global network of inventory, Switchfly delivers a seamless experience for both businesses and travelers. Whether you’re looking to reduce point liability, grow ancillary revenue, or add aspirational rewards fast, Switchfly makes it easy. Learn more at switchfly.com .
About battleface:
battleface, Inc. is a full-stack global company enabling customers and partners to easily select travel protection products and services that perfectly fit their needs. Through custom-built and embedded protection solutions, battleface delivers relevant coverage, flexible benefits, and responsive customer service across any device, any time, and any place – creating a better insurance experience for modern travelers.
Press contacts:
Rachel Satow, Switchfly – [email protected]
SOURCE: Switchfly
