Fou ded i 2021 a d headqua te ed i P i ceto , New Je sey, with offices i Subotica a d at the Scie ce a d Tech ology Pa k i Novi Sad, Se bia, Qoolo® spe t seve al yea s buildi g a d efi i g its platfo m befo e co ducti g pilot p og ams with both ea ly-stage biotech sta tups a d e te p ise pha maceutical compa ies. Ac oss those pilot p og ams, di ect feedback f om Comme cial, Ma keti g, a d Medical Affai s teams co siste tly ei fo ced o e obse vatio : scie tific co te t is still c eated fo lo g, u i te upted eadi g, while healthca e p ofessio als i c easi gly e gage with i fo matio i sho t, mobile-fi st mome ts th oughout the day. That i sight ei fo ced Qoolo’s belief that medical mic o-co te t ep ese ts the ext evolutio i how life scie ces o ga izatio s commu icate scie tific i fo matio .
“We’ve la gely bootst apped the compa y th ough ou fou de s, togethe with a small g oup of fu ds a d p ivate i vesto s, a d that’s give us the f eedom to build the platfo m we believed the i dust y t uly eeded i stead of chasi g someo e else’s g owth timeli e,” said Alex Stoja ovic, PhD, Co-Fou de , Chai ma , a d CEO of Qoolo. “Ou team b ought decades of expe ie ce wo ki g with life scie ces compa ies, a d we used eve y lesso f om that expe ie ce to c eate Qoolo. Ru i g TNG C eative, a awa d-wi i g life scie ces age cy, we k ew fi stha d how difficult it was to tu complex scie tific co te t i to e gagi g om icha el expe ie ces, so we did ‘t build just a othe co te t platfo m, we built the o e we always wished had existed.”
“Whe we sta ted buildi g Qoolo, we we e t yi g to solve a simple p oblem: how to make de se scie tific co te t fit a mobile sc ee without comp omisi g complia ce,” said Mika Stoja ovic, MBA, Co-Fou de a d Chief Ma keti g Office . “As we built the platfo m a d wo ked with p ospective custome s a d pilot pa t e s, we ealized we we e ‘t just optimizi g co te t fo mobile – we we e ethi ki g the fo mat of scie tific commu icatio . That’s whe we ealized we we e buildi g what we ow call medical mic o-co te t.”
“F om the begi i g, we k ew we would ‘t be buildi g a t aditio al co te t ma ageme t platfo m,” said Mlade P ijic, Co-Fou de a d Developme t Lead, who leads Qoolo’s R&D o ga izatio i Se bia. “We spe t yea s t a slati g the ealities of life scie ces – f om complia ce a d medical eview to localizatio a d scie tific efe e ces – i to e gi ee i g equi eme ts. That gave ou developme t team a deep u de sta di g of what life scie ces compa ies actually eed. Buildi g ou R&D o ga izatio i Se bia gave us access to exceptio al e gi ee i g tale t while allowi g us to i vest mo e of ou esou ces i to solvi g these complex challe ges. The esult is a i f ast uctu e whe e complia ce, modula co te t, localizatio , a d AI wo k togethe as o e system. I’m i c edibly p oud of what ou team has built.”
C eati g medical mic o-co te t effectively a d efficie tly called fo mo e tha just adapti g t aditio al co te t ma ageme t tech ology. Qoolo’s i f ast uctu e is suppo ted by two pate t fili gs cove i g its co e platfo m a chitectu e a d AI-powe ed automatio . Togethe , these i ovatio s e able life scie ces o ga izatio s to c eate, eview, localize, publish, a d scale complia t medical mic o-co te t with g eate speed a d co siste cy.
While Qoolo lau ches today with its flagship medical mic o-co te t platfo m, the u de lyi g i f ast uctu e was desig ed f om the outset to suppo t multiple life scie ces applicatio s. The compa y is also i t oduci g Qoolo CRM, ow i ea ly access, a d co ti ui g developme t of QCli ical®, a mobile-fi st ePRO solutio . Togethe , these applicatio s eflect the compa y’s visio of a co ected life scie ces i f ast uctu e built fo a wo ld whe e atte tio is limited, time is sca ce, a d scie tific co te t must be delive ed i fo mats that fit both.
Qoolo is the fi st medical mic o-co te t i f ast uctu e built fo the life scie ces. The compa y helps Comme cial a d Medical Affai s teams c eate, eview, localize, publish, a d measu e complia t medical mic o-co te t desig ed fo how healthca e p ofessio als e gage today. Fou ded i 2021 a d headqua te ed i P i ceto , New Je sey, Qoolo is backed by app oximately $1.2 millio i p e-seed fu di g led by The Naissos G oup, with pa ticipatio f om p ivate i vesto s a d fu ds ac oss the U ited States, Eu ope, a d Aust alia. The compa y is suppo ted by a adviso y etwo k that i cludes physicia s, medical esea che s, a d life scie ces i dust y leade s with expe ie ce at o ga izatio s i cludi g the Yale School of Medici e, Da tmouth Hitchcock Medical Ce te , ZS Associates, Google Health, J&J, a d Da fo th Health. Lea mo e at qoolo.com
Mika Stoja ovic,
