Event Management Software Market
The event management software market continues to expand rapidly, fueled by digital transformation in event planning and the shift toward hybrid formats. Leading research highlights key drivers, emerging trends, and promising opportunities shaping this dynamic sector.
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The global event management software market garnered US$ 5,810.6 million in 2018 and is projected to generate US$ 21,287.6 million by 2027, registering a CAGR of 16.02% from 2019 to 2027.
Market Drivers
Complexities in coordinating events across vendors, languages, and time zones push organizers toward software solutions that streamline operations. Social media’s role in promotion has grown essential, enabling real-time engagement and broader reach for campaigns. The rise of AI and cloud platforms further simplifies workflows, reducing errors and boosting efficiency for businesses of all sizes.
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Key Trends
Cloud-based deployments lead adoption due to their flexibility and lower upfront costs, appealing especially to small and medium enterprises. Hybrid and virtual events dominate, with tools integrating real-time analytics, mobile apps, and personalized attendee experiences. Automation through AI handles registration, marketing, and ROI tracking seamlessly.
Market leaders and key company profiles-
• Active Network, LLC
• Arlo Software Limited
• Attendify
• Aventri, Inc.
• Bizzabo, Inc.
• Cvent, Inc.
• Event Espresso LLC
• Eventbrite, Inc.
• Grenadine Technologies Inc.
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Opportunity Factors
Demand surges for platforms supporting scalable, data-driven events amid growing corporate conferences and global summits. Integration with CRM systems and gamification features open doors for enhanced lead generation and audience interaction. Regions like Asia Pacific show strong potential from digitalization and tech-savvy markets.
Related Reports-
1. Event Management Platform Market: https://www.theinsightpartners.com/reports/event-management-platform-market
2. Event Apps Market: https://www.theinsightpartners.com/reports/event-apps-market
3. Virtual Event Software Market: https://www.theinsightpartners.com/reports/virtual-event-software-market
4. Event Industry Market: https://www.theinsightpartners.com/reports/events-market
5. Event Logistics Market: https://www.theinsightpartners.com/reports/event-logistics-market
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