Marquis Who’s Who Honors Charlie Lee, Founder of Bizzshout!, for Innovation in Social Promotion and Business Services Leadership

ALPINE, NJ, January 07, 2026 /24-7PressRelease/ — Charlie Lee, known publicly as Charlie “Amaretto” Lee, has been selected for inclusion in Marquis Who’s Who in America for his achievements as a technology entrepreneur and business services leader. As in all Marquis Who’s Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.

Mr. Lee has distinguished himself as the founder, chairman and chief executive officer of Bizzshout! Socially Promote Yourself or Your Business, a Delaware corporation, and a pioneering social-promotion platform established in 2012. Over the past 13 years, he has driven the company’s strategic vision, managed investor relations and coordinated a globally distributed team of freelancers. His emerging leadership is marked by an unwavering commitment to innovation, as evidenced by his hands-on approach, working overnight shifts to align with engineers across time zones, balancing limited rest and handling day-to-day operations single-handedly. Mr. Lee’s expertise in artificial intelligence-assisted growth, marketing, personal branding and brand intellectual property protection has positioned him at the forefront of digital entrepreneurship.

Bizzshout! stands out for bridging the gap between Facebook’s fun and LinkedIn’s professional networking, offering a “business casual” social-promotion environment that empowers individuals and businesses to authentically grow their influence. The platform introduces promotional microblogging, transforming social interaction into meaningful exposure without reliance on traditional advertising models.

Its flagship feature, Shout Pages, allows users to create customizable branding pages and share unique micro-ads, ranging from regular ‘Shout!’ posts to premium Iconic Shouts, helping users distinguish themselves and highlight important information in a crowded digital landscape through ‘Shouts with purpose,’ rather than traditional tweets or posts. With four trademarked shout types—Bizzshout!, eShout!, MasterShout, and the popular iShout, a ‘selfie expression’— Bizzshout! blends creativity with promotion. The iShout mark, coined from ‘I shout’ to emphasize the individual and positioned as a ‘selfie expression’ rather than a selfie photo, has appeared in approximately 9,000 Instagram posts under the #ishout hashtag, adopted organically by users without direct promotion from the company.

Mr. Lee’s most notable achievement with Bizzshout! is the development of three distinct platform iterations: an initial beta version to test the concept, a 1.0 version to gain traction with university students and a minimum viable product that integrates insights from both previous versions with add-ons. He accomplished this without venture capital or institutional backing, instead raising $193,700 from childhood, high-school, and college friends, as well as long-standing business associates—nearly three times the typical amount raised in such circles. This innovative approach places Bizzshout! within the top 1% of technology startups, echoing the early days of Facebook’s lean development model for success outlined in the movie “The Social Network.” The platform’s business model empowers users to reach their audiences without financial or algorithm constraints, promising a transformative shift in how businesses engage with Page advocates and customers.

Before founding Bizzshout!, Mr. Lee built a successful career in finance as the founder of Wall Street Network, LLC, a performance-based investor-relations firm. In this capacity, he played a pivotal role in helping Sterling Bancorp increase its market capitalization with regional and national analyst “Buy” recommendations and institutional accumulation from $110 million to $375 million in under two years. This feat earned him recognition in Crain’s New York Business as “Wall Street’s Invisible Hand.” His experience as a day trader further honed his understanding of market dynamics and investor relations.

Mr. Lee is also an active member of Tau Epsilon Phi, reflecting his ongoing engagement with industry-related organizations and professional networks.

His academic foundation includes earning a Bachelor of Arts in Communication and Media Studies from Adelphi University in Garden City, New York, in 1992. This educational background provided him with critical skills in communication and media strategy that have been instrumental throughout his entrepreneurial journey. During his early career as a day trader from 2007 to 2010, Mr. Lee recognized a gap on existing social media—particularly Facebook—for meaningful business strategies and creativity discussions, where professional posts were often unwelcome. This realization ultimately inspired the creation of Bizzshout!. Influenced by insights from industry leaders such as Eric Schmidt, former CEO of Google, he learned the importance of identifying problems and executing solutions. Mr. Lee also demonstrated resourcefulness by personally securing 10 registered trademarks for Bizzshout!, Inc., saving significant legal costs and ensuring robust intellectual property protection for his innovations.

Beyond his professional pursuits, Mr. Lee has contributed to civic life through service on the business advisory board of Sterling Bancorp (former stock symbol, NYSE: STL), volunteer work at St. Mary’s Church, and caretaker for the elderly. His achievements have been recognized with accolades such as being named “Wall Street’s Invisible Hand” by Crain’s New York Business.

In his personal life, Mr. Lee enjoys human-centered design, problem-solving and exploring advancements in artificial intelligence. He is an avid outdoorsman who frequents the gun range with friends and dedicates time to mentoring others. Looking ahead, he aims to complete and launch Bizzshout!’s minimum viable product, generate flagship revenue through Shout Pages, and secure high-net-worth investors through SAFE Note agreements, aspiring to replicate the landmark successes of leading technology companies.

Mr. Lee credits his success to personal sacrifices, creativity, resilience, and serendipity, values instilled by his parents’ examples of integrity and perseverance. He remains committed to providing new experiences that are enjoyable, accessible and adaptable for users worldwide while upholding transparency and ethical standards in all endeavors.

About Marquis Who’s Who®:
Since 1899, when A. N. Marquis printed the First Edition of Who’s Who in America®, Marquis Who’s Who® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who’s Who in America® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis® publications can be viewed at the official Marquis Who’s Who® website, http://www.marquiswhoswho.com.

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