What industry-specific factors are fueling the growth of the digital human market?
The digital human market’s expansion is anticipated to be fuelled by an increase in robot usage in industrial operations. Automated machines, specifically designed to carry out tasks traditionally performed by humans in manufacturing and other industrial environments, fall under the category of industrial application robotics. The adoption of robots in industrial settings is on the rise due to factors such as Industry 4.0 and automation, performance enhancement, safety promotion, cost cutting, and expansion of applications. Digital humans enhance the role of robots in industrial applications by improving elements like communication, training, interface designing, data visualization, and customer interaction. For example, as per the International Federation of Robotics, a non-profit organization based in Germany, there was an overall rise of 12% in industrial robot installations in manufacturing, reaching 41,624 units in May 2023. The primary adopters were the automotive industry in the United States, Canada, and Mexico, with 20,391 installed units, marking a 30% increase from 2021. Consequently, the growth of the digital human market is being propelled by the surge in robot usage in industrial applications.
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What Is the projected market size and growth rate for the digital human market?
The market size of the digital human industry has seen a steep increase in the past few years. Its predicted to expand from $33.96 billion in 2024 to $50.56 billion in 2025, indicative of a compound annual growth rate (CAGR) of 48.9%. The previous growth can be credited to progress in artificial intelligence and machine learning, enhancements in graphics and animation, the rise of virtual reality (VR) and augmented reality (AR), the increasing demand for tailored user experiences, and the reduction of costs along with scalability.
Over the coming years, the digital human market size is projected to undergo a period of significant growth, ballooning to $247.43 billion in 2029 with a compound annual growth rate (CAGR) of 48.7%. This growth throughout the projected period is linked to several key factors including the expansion of virtual commerce, compatibility with Internet of Things (IoT) devices, matters of ethics and regulatory compliance, as well as the rise of metaverse platforms. Within this same forecast period, trends expected to exert significant influence include hyper-personalization, multi-modal interaction, co-creation and collaboration features, broader representation and inclusivity, and continuous learning and adaptability.
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What are the most significant trends transforming the digital human market today?
Prominent entities in the digital human sector are adopting innovative technologies like digital human SDK, a tool equipped with AI capabilities, designed to reduce the workload on developers and offer advanced features to their customers. It allows brands to create a deeper bond with their consumers, increases web conversion rates, and enhances customer interaction, leading to brand loyalty. For instance, in July 2023, UneeQ Digital Humans, a software firm based in New Zealand, unveiled its pioneer digital human SDK. This new SDK assists businesses swiftly incorporate AI-enhanced digital human experiences in digital settings, including AR and VR applications such as Apple’s Vision Pro. By integrating AI-enabled digital humans into their AR or VR applications, brands can breathe life into their virtual realms and offer a more dynamic and engaging user experience.
What major market segments define the scope and growth of the digital human market?
The digital human market covered in this report is segmented –
1) By Product Type: Interactive Digital Human Avatar, Non-Interactive Digital Human Avatar
2) By Technology: 3D Scanning, 3D Modelling, Natural Language Processing, Natural Language Generation, Artificial Intelligence (AI)
3) By Application: Virtual Agents, Virtual Assistants, Virtual Influencers, Virtual Companions, Virtual Characters
4) By Industry: Gaming, Entertainment, Banking, financial services and insurance (BFSI), Information Technology (IT) And Telecommunication, Education, Automotive, Advertisement, Health And Sports, Other Industries
Subsegments:
1) By Interactive Digital Human Avatar: AI-Powered Avatars, Virtual Assistants, Customer Service Avatars, Training And Simulation Avatars
2) By Non-Interactive Digital Human Avatar: Pre-Rendered Avatars, Animation-Only Avatars, Promotional And Advertising Avatars
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Which region dominates the digital human market?
North America was the largest region in the digital human market in 2024. Asia Pacificis expected to be the fastest-growing region in the forecast period. The regions covered in the digital human market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Which key market leaders are driving the digital human industry growth?
Major companies operating in the digital human market report are Samsung Electronics Co. Ltd.; Microsoft Corporation; Meta Platforms Inc.; Tencent Holdings Limited; Nvidia Corporation; Netease Inc.; iFLYTEK Corporation; Epic Games Inc.; Digital Domain; Inworld AI; Didimo Inc.; Genies; Xsens Technologies B.V.; Reallusion Inc.; HOUR ONE AI; Soul Machines; Synthesia Ltd.; DeepBrain AI; Daz Production Inc.; Wolf3D; Offbeat Media Group; UneeQ; DeepMotion; Ziva Dynamics; Virtually Human Studio
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What Is Covered In The Digital Human Global Market Report?
• Market Size Forecast: Examine the digital human market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the digital human market for a structured understanding.
• Key Players Overview: Analyze major players in the digital human market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the digital human market.
• Segment Contributions: Evaluate how different segments drive overall growth in the digital human market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the digital human market.
• Industry Challenges: Identify potential risks and obstacles affecting the digital human market.
• Competitive Landscape: Review strategic developments in the digital human market, including expansions, agreements, and new product launches.
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