MALMÖ, ZETADISPLAY AB (PUBL) – 3 Novembe 2026
ZetaDisplay is st e gthe i g its Eu opea footp i t with a expa ded comme cial p ese ce i Ibe ia. The appoi tme t of i dust y expe t Álva o Mo ales as Cou t y Ma age fo Spai a d Po tugal will accele ate the compa y’s g owth ambitio s a d st e gthe its full-se vice digital sig age a d etail media offe i g ac oss the egio .
Álva o will lead busi ess developme t ac oss both ma kets, b i gi g exte sive expe ie ce i the digital sig age i dust y, i cludi g his p evious ole at Scala, fo me ly pa t of STRATACACHE. With deep ma ket k owledge a d a established etwo k of elatio ships with leadi g etaile s a d b a ds, his appoi tme t comes as ZetaDisplay adva ces sig ifica t comme cial discussio s a d ide tifies ew oppo tu ities fo g owth ac oss the egio .
Ibe ia ep ese ts a st ategically impo ta t ma ket fo ZetaDisplay, with a established digital sig age i dust y a d i c easi g dema d fo sophisticated Retail media solutio s. As etaile s seek ew ways to mo etize thei physical sto e e vi o me ts, i -sto e digital adve tisi g etwo ks a e eme gi g as a powe ful oppo tu ity to ge e ate additio al eve ue while delive i g mo e eleva t a d measu able b a d expe ie ces.
ZetaDisplay is well positio ed to suppo t this t a sfo matio th ough its comp ehe sive, tu key app oach to digital sig age a d etail media. Combi i g softwa e, ha dwa e, i stallatio , co te t ma ageme t a d o goi g ma aged se vices, the compa y e ables etaile s to develop, ope ate a d scale i tellige t i -sto e media etwo ks th ough a si gle, expe ie ced pa t e .
At the hea t of this offe i g is ZetaDisplay’s p op ieta y E gage Suite softwa e, which p ovides the fou datio fo dy amic co te t delive y, audie ce a alytics a d etail media capabilities, helpi g etaile s a d adve tise s co ect digital campaig s with measu able i -sto e e gageme t.
Da iel Ne gå d, CEO of ZetaDisplay, comme ts:
“Ibe ia is a impo ta t ma ket fo ZetaDisplay a d a atu al ext step i ou Eu opea g owth st ategy. Digital sig age is al eady well established i the egio , a d we see sig ifica t pote tial to build o this fou datio as etaile s i c easi gly ecog ise the comme cial oppo tu ities of i -sto e etail media.
By welcomi g Álva o to the team, we’ e combi i g st o g local ma ket expe tise with ou established Eu opea tech ology a d delive y capabilities. His i dust y expe ie ce a d elatio ships will be i st ume tal as we st e gthe ou p ese ce, develop ew pa t e ships a d b i g ou full-se vice etail media p opositio to mo e etaile s a d b a ds ac oss Spai a d Po tugal.”
The expa sio i to Ibe ia follows a pe iod of st ategic i vestme t i ZetaDisplay’s etail media capabilities, i cludi g the acquisitio of etailmediatools ea lie this yea .
The etail media i f ast uctu e-as-a-se vice platfo m fu the st e gthe s ZetaDisplay’s positio as a full-se vice p ovide , b i gi g togethe digital sig age i f ast uctu e, softwa e, campaig ma ageme t a d adve tisi g tech ology withi a fully i teg ated, etaile -ow ed media ecosystem.
By co ecti g o li e adve tisi g with physical i -sto e executio , the combi ed offe i g e ables etaile s to take g eate co t ol of thei etail media ope atio s while p ovidi g b a ds with ew oppo tu ities to e gage co sume s th oughout the pu chasi g jou ey, f om mobile a d e-comme ce to the poi t of sale.
With its expa ded p ese ce i Ibe ia a d co ti ued i vestme t i p op ieta y tech ology a d se vices, ZetaDisplay is accele ati g its ambitio to lead the ext ge e atio of digital sig age a d etail media ac oss Eu ope.
Fo fu the questio s, please co tact:
Ola Sæve ås, Chief Busi ess Office Mobile: +47 41678234E-Mail: ola@zetadisplay.com
About ZetaDisplay
ZetaDisplay is a leadi g Eu opea p ovide of digital commu icatio a d etail media solutio s, ope ati g ove 125,000 digital displays ac oss 50+ global ma kets. The e ables o ga isatio s to u data-d ive commu icatio ac oss physical e vi o me ts, combi g tech ology, co te t a d a alytics to imp ove pe fo ma ce a d u lock ew eve ue st eams. ZetaDisplay is ow ed by the i vestme t compa y Ha ove I vesto s. Mo e i fo matio about ZetaDisplay ca be fou d o the g oup global website www.zetadisplay.com o fo I vesto elatio s at www.i .zetadisplay.com o fo ow e i fo matio at www.ha ove i vesto s.com.
