Key additio s to Fa mQA’s ma ageme t team as the compa y adva ces QA Adviso a d QA Fa me a d its visio to become the i tellige ce laye fo ag icultu e.
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FARGO, N.D., Oct. 29, 2026 (GLOBE NEWSWIRE) — Fa mQA, a digital ag o omy softwa e compa y, today a ou ced th ee leade ship appoi tme ts: Ta a Kessle as Di ecto of Ma keti g, Ch is Ahle s as Di ecto of E gi ee i g, a d Jill Ca te as Di ecto of P oduct & Custome Expe ie ce. Togethe , they will lead p oduct developme t, custome expe ie ce, a d go-to-ma ket effo ts fo QA Adviso a d QA Fa me while adva ci g Fa mQA’s st ategy to help ag icultu al p ofessio als a d g owe s put ag o omic data to wo k with a tificial i tellige ce.
Kessle se ves as Di ecto of Ma keti g, b i gi g mo e tha 20 yea s of ma keti g expe ie ce, most ece tly as Vice P eside t of Co te t Ma keti g at AgCou t y Fa m C edit Se vices, Fa m C edit Se vices of Ame ica, a d F o tie Fa m C edit. She leads Fa mQA’s ma keti g st ategy as the compa y g ows its ma ket p ese ce a d i t oduces its ext ge e atio of p oducts.
Ahle s se ves as Di ecto of E gi ee i g afte spe di g mo e tha 25 yea s at Mic osoft, most ece tly as P i cipal G oup E gi ee i g Ma age . He leads Fa mQA’s e gi ee i g team, d awi g o his expe ie ce buildi g e te p ise softwa e at scale as the compa y expa ds its platfo m, i teg atio s, a d AI-e abled capabilities.
Ca te se ves as Di ecto of P oduct & Custome Expe ie ce, b i gi g mo e tha 25 yea s at Mic osoft, most ece tly as P i cipal P oduct Ma age . She leads Fa mQA’s p oduct st ategy, oadmap, a d custome expe ie ce, i cludi g suppo t. He wo k ce te s o tu i g the day-to-day eeds of ag o omists, adviso s, a d g owe s i to what the compa y builds ext.
“I t uly ca ot say e ough about the team we have assembled at Fa mQA,” said K is Poulso , CEO of Fa mQA. “Kessle , Ahle s, a d Ca te a e th ee c ucial additio s fo us, a d each b i gs expe ie ce a d expe tise that would be difficult to eplicate. Mo e impo ta tly, thei st e gths compleme t each othe ext emely well. Ca te is helpi g defi e what we build a d how it se ves ou custome s, Ahle s a d his team a e buildi g the tech ology to delive it, a d Kessle is helpi g us commu icate that value a d take it to ma ket. Havi g that combi atio i place is i c easi gly impo ta t fo whe e we a e goi g ext.”
Fa mQA’s platfo m suppo ts ag o omists, c op co sulta ts, ag etaile s, e te p ises, a d g owe s ac oss mo e tha 50 millio ac es a ually. Th ough yea s of scouti g obse vatio s, field eco ds, ecomme datio s, p esc iptio s, a d othe ag o omic wo kflows, Fa mQA custome s have built valuable, t usted ag o omic datasets withi the platfo m.
Fa mQA believes those datasets, combi ed with huma ag o omic expe tise a d apid adva ceme ts i a tificial i tellige ce, c eate a oppo tu ity to fu dame tally cha ge how ag o omic i fo matio is used. The compa y’s evolvi g p oduct po tfolio, i cludi g QA Adviso a d QA Fa me , is bei g developed to help make that i fo matio i c easi gly accessible a d actio able while keepi g ag o omists a d t usted adviso s at the ce te of ag icultu al decisio -maki g.
“Ou ambitio is much la ge tha simply buildi g a othe fa m softwa e platfo m,” Poulso said. “We believe Fa mQA ca become the place ag icultu e tu s to fo t usted ag o omic i sight. Ou custome s have spe t yea s c eati g e o mously valuable ag o omic datasets th ough the wo k they do eve y day. Whe you combi e that i fo matio with the expe tise of t usted adviso s a d what is ow becomi g possible with AI, the oppo tu ity is sig ifica t. With the ma ageme t team a d b oade Fa mQA team we have i place, I have eve bee mo e excited about ou ability to execute o that visio a d put Fa mQA o the global map.”
A photo accompa yi g this a ou ceme t is available at: https://www.globe ewswi e.com/NewsRoom/Attachme tNg/8ccfd55c-3894-470b-8a0f-4cc0a7f62695
