D . Huppe t is a behavio al scie tist specializi g i the psychology of disho esty, t ust, a d decisio -maki g. Most ece tly, she led behavio al scie ce a d scam p eve tio effo ts at JPMo ga Chase, focusi g o how a d whe fi a cial i stitutio s ca most effectively i te ve e whe custome s a e at isk of scams a d f aud, f om f aud co tact ce te s to ba k b a ches. He scam p eve tio wo k has bee featu ed i The New Yo k Times a d The Wall St eet Jou al, a d he esea ch has bee published i leadi g academic jou als.
Today’s attacke s exploit t ust, fea , u ge cy a d othe huma vul e abilities to ma ipulate decisio s a d deceive victims. P otecti g custome s equi es u de sta di g ot o ly the f aud itself, but the i te t a d co text behi d a i te actio – a d k owi g how a d whe to i te ve e to B eak the Scam Spell®. Cha m built its Age tic AI Wo kfo ce to add ess this challe ge, with AI age ts that ca be deployed ac oss the f aud lifecycle, f om the back office to the f o tli e, to i vestigate, i te ve e, esolve a d p eve t these cases.
Cha m’s AI age ts a e powe ed by its p op ieta y Huma Vul e abilities & Exploits (HVE™) f amewo k, combi i g deep f aud a d secu ity expe tise with behavio al scie ce to u de sta d ma ipulatio , i te t a d huma behavio a d dete mi e the most effective espo se. Cha m’s app oach to fighti g f aud a d scams has bee ecog ized this yea by RSAC, Datos I sights, Global A ti-Scam Allia ce a d the Mo ey20/20 Awa ds, amo g othe s.
“F aud p eve tio has t aditio ally focused o detectio sig als. But i c easi gly, the c itical questio is u de sta di g the huma co text behi d the activity: i te t, ma ipulatio , vul e ability a d what i te ve tio is most likely to cha ge the outcome,” said Roy Zu , Co-Fou de a d CEO of Cha m Secu ity. “Elizabeth b i gs a a e combi atio of deep behavio al scie ce expe tise a d eal-wo ld expe ie ce applyi g it i side a leadi g fi a cial i stitutio , a d she will play a impo ta t ole i adva ci g how Cha m’s AI age ts u de sta d a d espo d to the huma side of f aud a d scams.”
As Behavio al Scie ce Di ecto , D . Huppe t will wo k closely with Cha m’s custome s a d pa t e s to embed behavio al scie ce st ategies i to Cha m’s AI age ts, helpi g tailo how age ts i te ve e a d espo d to f aud a d scams based o each i stitutio ‘s p ocesses a d eeds. D . Huppe t ea ed a joi t PhD i Psychology a d Busi ess f om the U ive sity of Chicago a d Chicago Booth School of Busi ess a d completed a postdocto al fellowship at the Dispute Resolutio Resea ch Ce te at No thweste U ive sity’s Kellogg School of Ma ageme t.
“U de sta di g how scamme s build t ust, a d at times eve p omote victim dist ust i thei loved o es a d legitimate fi a cial i stitutio s, is ce t al to effective scam p eve tio ,” said D . Elizabeth Huppe t, Behavio al Scie ce Di ecto at Cha m Secu ity. “My esea ch has focused o u de sta di g these t ust dy amics, i cludi g i the co text of fi a cial se vices a d scam. At Cha m, I’m excited to b i g that expe ie ce to the developme t of AI age ts that ecog ize ma ipulatio a d help o ga izatio s i te ve e with empathy a d p ecisio , at scale.”
Cha m Secu ity builds the Age tic AI Wo kfo ce fo scams, f aud, a d cybe c ime p eve tio a d esolutio . Cha m’s AI age ts combi e f aud a d secu ity expe tise with behavio al psychology a d a deep u de sta di g of huma vul e abilities a d exploit tech iques to guide eal-time p eve tio , i te ve tio , a d esolutio i high- isk mome ts. Acti g as expe t teammates to f aud a d custome -faci g teams, Cha m helps i stitutio s educe losses a d ope atio al costs while imp ovi g decisio quality, speed, a d ove all effective ess.
