The appoi tme t ep ese ts a co ti ued i vestme t i GameSqua e’s i te atio al g owth st ategy as gami g, c eato s a d digital e te tai me t i c easi gly i flue ce mai st eam cultu e a d eshape how b a ds e gage with co sume s. Wild will pa t e with GameSqua e’s established EMEA comme cial & age cy team to expa d the Compa y’s st ategic a d c eative capabilities a d develop cultu ally eleva t campaig s fo b a ds ac oss the egio .
“Gami g a d c eato cultu e have become i c easi gly impo ta t pa ts of the global media a d e te tai me t la dscape, c eati g sig ifica t oppo tu ities fo b a ds to e gage authe tically with digitally ative audie ces,” said Paul Ioakim, Head of Age cy at GameSqua e. “Tom b i gs deep st ategic expe ie ce ac oss global b a ds, spo ts a d e te tai me t a d is a excelle t additio to ou team. His appoi tme t st e gthe s ou capabilities i a impo ta t g owth ma ket a d suppo ts ou focus of b i gi g GameSqua e’s best-i -class c eative, st ategy a d executio capabilities to b a ds a ou d the wo ld.”
Ove the past yea , GameSqua e has co ti ued to expa d the global each of its age cy platfo m, executi g campaig s a d activatio s ac oss ma kets i cludi g the UK, Ge ma y, Mexico, B azil, Tu key a d Aust alia. Rece t wo k i EMEA has i cluded p og ams fo leadi g b a ds a d o ga izatio s i cludi g Samsu g, L’O éal a d Pa amou t, as well as expe ie tial eve ts i Lo do , Be li & Bucha est fo leadi g gami g publishe s. GameSqua e combi es st ategy a d c eative developme t with executio ac oss digital, social, c eato -led a d physical e vi o me ts, p ovidi g b a ds with a i teg ated platfo m to co ect with ext-ge e atio audie ces.
“I’m excited to suppo t GameSqua e’s expa sio ac oss EMEA,” said Tom Wild, Vice P eside t of C eative St ategy, EMEA at GameSqua e. “The egio p ese ts a vib a t, fast-evolvi g la dscape whe e b a ds eed bold, cultu ally eso a t st ategies to sta d out. My focus will be o accele ati g ou egio al capabilities, a d collabo ati g with ou tale t a d clie ts to delive t a sfo mative c eative st ategies that d ive eal busi ess impact.”
Wild b i gs app oximately 14 yea s of age cy a d ma keti g expe ie ce ac oss WPP, Publicis a d Om icom, wo ki g with a b oad a ge of clie ts a d secto s ac oss both UK a d global ma dates. Most ece tly, he established a d led the st ategy depa tme t at Fuse I te atio al, a leadi g global spo ts a d e te tai me t ma keti g age cy.
GameSqua e (NASDAQ:GAME) is a cutti g-edge media, e te tai me t, a d tech ology compa y t a sfo mi g how b a ds a d publishe s co ect with Ge Z, Ge Alpha, a d Mille ial audie ces. With a platfo m that spa s awa d-wi i g c eative se vices, adva ced a alytics, a d FaZe Espo ts, o e of the most ico ic gami g o ga izatio s, we ope ate o e of the la gest gami g media etwo ks i No th Ame ica. As a digital- ative busi ess, GameSqua e p ovides b a ds with u pa alleled access to wo ld-class c eato s a d tale t, delive i g authe tic co ectio s ac oss gami g, espo ts, a d youth cultu e. Compleme ti g ou ope ati g st ategy, GameSqua e has developed a i ovative t easu y ma ageme t p og am desig ed to ge e ate yield a d e ha ce capital efficie cy, ei fo ci g ou commitme t to buildi g a dy amic, high-pe fo mi g media compa y at the i te sectio of cultu e, tech ology, a d ext-ge e atio fi a cial i ovatio .
To lea mo e, visit www.gamesqua e.com.
This ews elease co tai s “fo wa d-looki g i fo matio ” a d “fo wa d-looki g stateme ts” (collectively, “fo wa d-looki g stateme ts”) withi the mea i g of the applicable secu ities legislatio . All stateme ts, othe tha stateme ts of histo ical fact, a e fo wa d-looki g stateme ts a d a e based o expectatio s, estimates a d p ojectio s as at the date of this ews elease. A y stateme t that i volves discussio s with espect to p edictio s, expectatio s, beliefs, pla s, p ojectio s, objectives, assumptio s, futu e eve ts o pe fo ma ce (ofte but ot always usi g ph ases such as “expects”, o “does ot expect”, “is expected”, “a ticipates” o “does ot a ticipate”, “pla s”, “budget”, “scheduled”, “fo ecasts”, “estimates”, “believes” o “i te ds” o va iatio s of such wo ds a d ph ases o stati g that ce tai actio s, eve ts o esults “may” o “could”, “would”, “might” o “will” be take to occu o be achieved) a e ot stateme ts of histo ical fact a d may be fo wa d-looki g stateme ts. I this ews elease, fo wa d-looki g stateme ts elate, amo g othe thi gs, to: the Compa y’s futu e pe fo ma ce; the success of the pa t e ship with Expa sio Pa t e s; the scope, timi g, delive y a d fi a cial co t ibutio of the CEER ag eeme t; the ability to obtai platfo m a d othe thi d-pa ty app ovals equi ed fo i -game activatio s; i teg atio , eve ue, g owth a d p ofitability; a d the Compa y’s ability to execute o its cu e t a d futu e busi ess pla s. These fo wa d-looki g stateme ts a e p ovided o ly to p ovide i fo matio cu e tly available to us a d a e ot i te ded to se ve as a d must ot be elied o by a y i vesto as, a gua a tee, assu a ce o defi itive stateme t of fact o p obability. Fo wa d-looki g stateme ts a e ecessa ily based upo a umbe of estimates a d assumptio s which i clude, but a e ot limited to: the Compa y’s ability to g ow its busi ess a d bei g able to execute o its busi ess pla s, the fi a cial a d busi ess be efits of acquisitio s, divestitu es, a d est uctu i g effo ts, the success of Compa y’s ve do s a d pa t e s i thei p ovisio of se vices to the Compa y, the Compa y bei g able to ecog ize a d capitalize o oppo tu ities a d the Compa y co ti ui g to att act qualified pe so el to suppo ts its developme t equi eme ts. These assumptio s, while co side ed easo able, a e subject to k ow a d u k ow isks, u ce tai ties, a d othe facto s which may cause the actual esults a d futu e eve ts to diffe mate ially f om those exp essed o implied by such fo wa d-looki g stateme ts. Such facto s i clude, but a e ot limited to: the Compa y’s ability to achieve its objectives, the Compa y successfully executi g its g owth st ategy, the ability of the Compa y to obtai futu e fi a ci gs o complete offe i gs o acceptable te ms, failu e to leve age the Compa y’s po tfolio ac oss e te tai me t a d media platfo ms, depe de ce o the Compa y’s key pe so el a d ge e al busi ess, eco omic, competitive, political a d social u ce tai ties. These isk facto s a e ot i te ded to ep ese t a complete list of the facto s that could affect the Compa y which a e discussed i the Compa y’s most ece t MD&A. The e ca be o assu a ce that fo wa d-looki g stateme ts will p ove to be accu ate, as actual esults a d futu e eve ts could diffe mate ially f om those a ticipated i such stateme ts. Acco di gly, eade s should ot place u due elia ce o the fo wa d-looki g stateme ts a d i fo matio co tai ed i this ews elease. GameSqua e assumes o obligatio to update the fo wa d-looki g stateme ts of beliefs, opi io s, p ojectio s, o othe facto s, should they cha ge, except as equi ed by law.
