( (C) )
Starnberg/Berlin, March 3, 2026 – SECOPTENA GmbH, a specialist in license management for engineering and specialized software, will be attending this year’s SAMS DACH annual conference in Berlin as an exhibitor and speaker. On March 16 and 17, 2026, the company will demonstrate at the Hotel Titanic Chaussee how the “Engineering FinOps” approach complements classic software asset management (SAM) in the technical environment.
In the engineering sector, traditional SAM often leads to expensive over-licensing in order to avoid operational bottlenecks. SECOPTENA addresses this dilemma by using real-time usage data to optimize the balance between productivity, costs, and compliance.
Insight Session in the Engineering & OT Licensing Stream
On the first day of the conference, March 16, 2026, Managing Director Stefan Ritter will deliver an expert presentation from 2:30 p.m. to 2:55 p.m. as part of the “Engineering & OT Licensing” stream. Under the title “Engineering FinOps – The Game Changer for Budget & Resilience,” he will explain how real-time data enhances strategic license management.
Participants will learn, among other things:
* How an optimal license remix strengthens the negotiating position with manufacturers.
* How automated license returns and rule-based control prevent commercial overspending.
* Why clean data quality forms the basis for reliable budget forecasting and future AI strategies.
Presence as an exhibitor on both days of the congress
In addition to the presentation, the SECOPTENA team will be available as exhibitors on both days of the event for direct exchange. The spotlight will be on OpenLM, for which SECOPTENA serves as the exclusive distributor in Germany and Austria. The software not only enables passive monitoring, but also active automation and control of complex license models, token models, and license pools.
SECOPTENA GmbH’s modular service portfolio covers everything from strategic consulting and training to long-term managed services. Additionally, the company assists clients in managing unplanned costs during complex transitions like acquisitions or carve-outs.
SECOPTENA GmbH
Vordermuehlstrasse 2
82319 Starnberg
Germany
About SECOPTENA GmbH: SECOPTENA GmbH has been a specialist in license management for engineering and specialized software for over 15 years. The company transforms complex license models into transparent optimization strategies to reduce costs sustainably and ensure compliance. Bernhard Goelitz and Stefan Ritter lead the company with a focus on flexibility, sustainability, and partnership-based cooperation.
This release was published on openPR.
